Headquarters: McLean, VA
URL: https://www.yokoco.com/
We’re seeking an experienced Senior UX/Digital Strategist who approaches every challenge with empathy, logic, and a deep understanding of human behavior — and who can connect that understanding to real organizational outcomes.
This role is for someone who can lead with clarity, ask the right questions, guide teams through complexity, and help mission-driven organizations make smarter, more human-centered digital decisions.
Why work at Yoko Co?
- Do good, better: We exclusively serve clients who make a positive impact on the world. This is your chance to build things that help create a better place for all of us.
- 4-day work week and lots of holidays. Mondays are flex days, meaning you’re free to take them off if you’re caught up on your work. Plus, we’re closed for nearly a full week at Thanksgiving (November), and two weeks at the end of the year, plus a bunch of other days, too. Work-life balance FTW!
- High performance, no jerks. You’ll collaborate with good people who believe in doing great work.
- Best Place to Work (and that’s not just our opinion). We’ve been named a Best Place to Work by the Inc. 5000 and Washington Business Journal.
We value team members who are led by our mission and driven to make a positive impact. If you have a passion for excellence, a growth mindset, and a commitment to collaboration, we’d love to hear from you.
What you’ll do:
As a Senior UX Strategist at Yoko Co, your work will focus primarily on large, content-rich websites and digital platforms. This is a strategic, advisory role centered on helping organizations make smarter decisions about how their web presence supports their mission and goals. You’ll operate at both the strategic and execution layers; shaping structure and architecture at a high level, while also providing direction and feedback on tactics and implementation.
- Lead strategic discovery and direction
- Frame problems, define goals, and articulate the “why” behind strategic direction and guide project direction
- Facilitate discovery workshops, stakeholder interviews, and research efforts
- Translate insight into action
- Synthesize research into clear, actionable UX and content strategies
- Create and guide high-quality UX deliverables (personas, user journeys, information architectures, sitemaps, wireframes)
- Guide teams through complexity
- Partner closely with designers, developers, and project managers to translate needs, requirements and guide outcomes across all project participants
- Ensure strategy, design, and implementation remain aligned throughout the lifecycle
- Advise and challenge clients
- Act as a trusted advisor, helping clients make informed decisions — even when it means challenging assumptions
- Communicate confidently with executives and stakeholders
- Think in systems
- Consider content, UX, analytics, web technology, marketing automation, and operational realities together
- Balance ideal experiences with technical and organizational constraints
- Support team growth
- Mentor other strategists and contribute to shared learning
- Help evolve internal processes, frameworks, and standards
You’ll do well in this job if you:
- Have deep experience in UX and digital strategy, ideally in an agency environment
- Have deep experience guiding C-Suite leaders through digital transformation projects
- Have led 25+ complex website or digital projects, from discovery through launch
- Are highly skilled in UX methods, including:
- Research and interviews
- Personas and user journeys
- Information architecture and taxonomy
- Usability testing and iteration
- Understand content strategy, SEO, analytics, and marketing principles, and how they intersect with UX
- Are fluent in common platforms and tools (e.g., WordPress, HubSpot, Google Analytics, GTM, CMS ecosystems)
- Are fluent in web technology and systems to guide technical scoping and implementation of web projects
- Can navigate ambiguity and make thoughtful decisions with incomplete information
- Communicate with clarity, empathy, and confidence across disciplines and seniority levels
- Are adaptable and collaborative — willing to step in where needed to help the team succeed
- Can bridge the gap between “what should we do” and “how it actually gets built”
Bonus points if you’ve worked with professional or membership associations (even more points if you have your CAE or know what that means).
However, maybe don’t apply if:
- You prefer to work on a single big project at a time. We all juggle multiple priorities, and while we’d love to pour ourselves into one thing for weeks at a time, that’s often not the reality.
- You’ve ever said “that’s not my job” or “that’s below my pay grade.” While we try to utilize everyone in the best way we possibly can, sometimes things can get dicey and we have to pitch in to help reach the finish line.
- You’re uncomfortable balancing strategy with hands-on execution
What you get:
You’ll get a flexible schedule, unlimited time off, a competitive salary, a profit share bonus (starting in your second year), the ability to work wherever you want, a personal development budget, and all US federal holidays and multiple weeks off at the end of the year to recharge. We’ll also offset your entire carbon footprint. If you’re in the US, we also offer health insurance, disability and life insurance, and 401(k) matching.
More about us:
We’re a group of people who are passionate about the work we do, the clients we serve, and improving our craft. We also care about each other — we don’t think of one another as coworkers or employees, but as fellow humans. From developers to designers, project managers to strategists, we bring out the best in each other.
We’ve been in business for over a decade, our whole team is remote, we’ve been named a Best Place to Work by the Inc. 5000 and the Washington Business Journal.
To apply:
If you’re interested, fill out our application form. (An actual human from our team looks at every submission. P.S. – We encourage you to include a video message!)
This position is only open to people located in the US and Canada.
To apply: https://weworkremotely.com/remote-jobs/yoko-co-senior-ux-digital-strategist
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